Useful websites, online tools and apps for communication professionals.
The Behavioural Insights Team
The Behavioural Insights Team’s objectives are:
Go ON NI
Go ON NI highlights the benefits of being online. It brings together all the wonderful initiatives, places and tools to help and encourage off-liners to become internet beginners.
Irfanview A very useful free image editor which allows you to crop and edit almost any kind of image file. A great alternative to Photoshop.
Make a video online for free with the video maker & animation maker at Biteable.com. Create presentations, explainers, infographics, ads, intros and more.
No complex design software. No heavy designer fees. Just a simple, intuitive tool that helps you tell your story with the visual impact it deserves.
The Chartered Institute of Marketing
The Chartered Institute of Marketing (CIM) is a United Kingdom-based professional body offering training and qualification in Marketing and related subjects, together with ongoing support for members. CIM has over 35,000 members and aims to develop the profession, maintain professional standards and improve the skills of marketing and sales practitioners by providing membership, qualifications and training.
Open Data NI
The Open Data portal has been created to allow easy access to Northern Ireland public sector data for both reuse and redistribution. There are datasets available from across the public sector in Northern Ireland. The data that is available will not be of a sensitive or personal nature, but is the raw data that drives the public sector and its services. The data sets available can be usedto build useful applications that help society, or investigate how effective policy changes have been over time.
News Media Association
The News Media Association is the voice of national, regional and local news media organisations in the UK – a £5 billion sector read by 48 million adults every month in print and online. The NMA exists to promote the interests of news media publishers to Government, regulatory authorities, industry bodies and other organisations whose work affects the industry.
Hootsuite is a social media management platform. The system’s user interface takes the form of a dashboard, and supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Google+, YouTube, and many more. Additional integrations are available via Hootsuite’s App Directory, including MailChimp, Reddit, Storify, Tumblr, and Marketo.
Adobe Spark is a free online and mobile graphic design app. Easily create beautiful images, videos, and web pages that make you stand out on social.
Google Alerts Google Alerts is a content change detection and notification service. It sends emails to the user when it finds new results—such as web pages, newspaper articles, blogs, or scientific research—that match the user’s search term(s).
Facebook Audience Insights
The more customer insights you have, the better you’re equipped to deliver meaningful messages to people. That’s the thinking behind Facebook Audience Insights, a tool designed to help marketers learn more about their target audiences, including aggregate information about geography, demographics, purchase behaviour and more.